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EFFECTS OF MARKETING MIX TO THE PROFITABILITY OF MANUFACTURING FIRMS IN RWANDA. CASE STUDY: BRALIRWA LTD. PERIOD: 2016-2018

Under Graduate
Author: Marie Michelle SANGWA
Campus: Kigali
Department: Marketing
Call Number: KGL 70 DMARK
Year: 2019
Reg. Number: KGL11063/2016
Physical Location: Kigali
Shelf Location: KGL 70 DMARK
Copies: 1
Availability: available



A Dissertation Submitted to the Faculty of Economic Sciences and Management in Partial Fulfillment of the Requirements of the Award of Bachelor's Degree in Business Administration (BBA). Option: Marketing

Keywords

Marketing mix Profitability Manufacturing firms